Current:Home > NewsSurpassing:Rihanna Deserves a Round of Applause For Her Stylish New Maternity Line -BeyondProfit Compass
Surpassing:Rihanna Deserves a Round of Applause For Her Stylish New Maternity Line
Algosensey Quantitative Think Tank Center View
Date:2025-04-06 18:17:53
Rihanna's maternity fashion just influenced her latest launch.
It's no secret that the multi-hyphenate,Surpassing who is expecting her second child with A$AP Rocky, continues to push the boundaries with her pregnancy style. So, it only makes sense that she'd create a Savage x Fenty collection dedicated to new and expecting moms.
And in true Rihanna fashion, her brand's maternity collection doesn't sacrifice sexiness for comfort. The line's set of nursing bras, which feature a single-handed clasp for easy access to breastfeed or pump, come in various lacy styles, as well as cozy cotton fabrics.
"The new maternity capsule is about bringing that confidence and comfort to moms at every stage of their journeys," Rihanna shared in a statement. "I want to remind people that you can still channel sexiness and feel-good while being a parent."
The "Love on the Brain" singer isn't just talking the talk either, as she modeled the new collection with her son RZA, who she welcomed with the rapper in May 2022.
In the photos, the Fenty Beauty founder put her black nursing bra to the test as she breastfed her baby boy. And because Rihanna is a fashion-forward icon, she also debuted a choppy, layered set of bangs and paired her new hairstyle with a bold reddish-brown lip.
Rihanna's new maternity lines a few weeks after it was announced she'd step down as the Chief Executive Officer of Savage x Fenty.
"It's been beautiful to see our vision for Savage X Fenty impact the industry at such an incredible magnitude over the last five years," Rihanna shared on June 23, per Vogue Business. "This is just the beginning for us, and we're going to continue to expand in ways that always connect with the consumer."
The fashion mogul officially stepped down on June 26, but will remain in a leadership role as executive chair. She appointed Hillary Super, the former CEO of Anthropologie Group, to take over as CEO.
Another major area the 35-year-old has changed in recent years? According to her makeup artist Priscilla Ono, she's a lot more diligent about her beauty routine.
"I've definitely seen her evolve with her skin regimen," Priscilla exclusively told E! News last month. "When I first started with her, she was cool about skincare. She always took care of her face—more than a lot of others—but I've seen her go even further now."
But when it comes to the superstar's style, she'll never shy away from taking risks.
"Nothing's changed," Priscilla explained. "With her makeup, she wants to have fun and she's always going to have that out-of-the-box mentality."
Sign up for E! Insider! Unlock exclusive content, custom alerts & more!veryGood! (4948)
Related
- House passes bill to add 66 new federal judgeships, but prospects murky after Biden veto threat
- Lane Kiffin puts heat on CFP bracket after Ole Miss pounds Georgia. So, who's left out?
- 4 charged in Detroit street shooting that left 2 dead, 5 wounded
- Lane Kiffin puts heat on CFP bracket after Ole Miss pounds Georgia. So, who's left out?
- Civic engagement nonprofits say democracy needs support in between big elections. Do funders agree?
- Miami Marlins hiring Los Angeles Dodgers first base coach Clayton McCullough as manager
- Lala Kent Swears by This Virgo-Approved Accessory and Shares Why Stassi Schroeder Inspires Her Fall Style
- South Carolina does not set a date for the next execution after requests for a holiday pause
- Jorge Ramos reveals his final day with 'Noticiero Univision': 'It's been quite a ride'
- Jordan Chiles Reveals She Still Has Bronze Medal in Emotional Update After 2024 Olympics Controversy
Ranking
- B.A. Parker is learning the banjo
- Dwayne Johnson Admits to Peeing in Bottles on Set After Behavior Controversy
- Pistons' Ausar Thompson cleared to play after missing 8 months with blood clot
- Timothée Chalamet Details How He Transformed Into Bob Dylan for Movie
- Tom Holland's New Venture Revealed
- The Army’s answer to a lack of recruits is a prep course to boost low scores. It’s working
- Will Trump’s hush money conviction stand? A judge will rule on the president-elect’s immunity claim
- Michael Jordan and driver Tyler Reddick come up short in bid for NASCAR championship
Recommendation
Jorge Ramos reveals his final day with 'Noticiero Univision': 'It's been quite a ride'
Will Mike Tyson vs. Jake Paul end in KO? Boxers handle question differently
24 more monkeys that escaped from a South Carolina lab are recovered unharmed
Pistons' Ausar Thompson cleared to play after missing 8 months with blood clot
A South Texas lawmaker’s 15
'Yellowstone's powerful opening: What happened to Kevin Costner's John Dutton?
Dwayne Johnson Admits to Peeing in Bottles on Set After Behavior Controversy
Maine dams face an uncertain future